Eva Illouz

Note: Due to the current uncertain pandemic situation, the event will be postponed. We will make every effort to find an alternate date in a timely manner. Tickets can be returned at the respective advance booking office. Tickets purchased online will be automatically cancelled via our service provider Reservix.

“Time for feelings”, “Scream with happiness”, “For the joy of driving” – advertising slogans like these illustrate a central mechanism of contemporary capitalism: goods produce feelings and at the same time feelings become goods.
How did this entanglement of emotions and consumption come about? What does it mean for modern individuals and their self-image? How can true feelings be distinguished from “commodity feelings” and how can these be transformed?

Prof. Dr. Eva Illouz researches and teaches at the Hebrew University of Jerusalem on emotions, capitalism, culture, communication and cultural aspects of their intersections. In 2018, she was awarded the EMET Prize in Social Sciences “for her groundbreaking insights into the development of the self in contemporary capitalist society […].”

Language: English

As part of the International Science Festival – Geist Heidelberg.